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Eider Motors Launches 6 Different Models in India

Eider Motors promises a Range in 

Wheeler Market in India
Launches 6 Different Models  

Mumbai, June 14, 2015:In keeping with its commitment to bring breakthrough technologies for customers across segments, Eider Motors, the world’s largest two-wheeler manufacturer, has rolled out the all-new “Eider Leora” ”Eider Etania” “Eider Dronzer”  “Eider Ruddy”  “Eider Stoic” “ Eider Visrah”. These six models which was showcased at the recently held Auto Expo, aim at further consolidating Eider Motors leadership position in the 110cc, 125cc, 150cc, 250cc segments.

The Motors Cycles and Scooters, the much talked-about, stylish new offering from Eider Motors are now available at all Eider Motors dealerships across the country, and are attractively priced. All the sporty six models are available in four exciting colors with techno graphics – Sports Red, Leaf Green, Excellent Blue and Heavy Grey. As and when needed, with a simple press of the clutch, these elegant sporty bikes give more mileage in congested traffic ridden cities. These bikes from Eider are elegantly designed for universal appeal. Its aesthetic features include exciting body graphics, stylish alloy wheels and meter console.

Mr. Shiv Kumar, Chairman, Eider Motors said, “Delivering on our commitment to bring revolutionary technologies that will transform the two-wheeler market, we have launched Six Different Models which is a great combination of style, performance and safety. Our customers will love the new technology, which makes this motorcycle truly smart, giving them more for every drop of fuel. We have applied for a patent for this technology which may be later extended to several other models.”

Eider Motors will soon launch an exciting multi-media campaign on these six different models across print, television, digital and social media. Revolving around the brand positioning of “Lead the Way”.  We have been challenging the routine and the conventional. Our new motto is to drive change through path-breaking innovations. With our finger on the pulse of the youth, we are therefore developing products that will cater to customers around the world, both in the near and long-term.

“We have now successfully developed an ecosystem of technology research & development that is designed to think beyond the obvious and deliver future-ready mobility solutions. The all-new six models, which will likely mark our foray into the superbike segment, and the futuristic simplicity and on concept bikes, showcase the shape of things to come from this ecosystem,” says Mr Shiv Kumar. 


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